Understanding proper algorithm usage but don't get caught up in its jargon.
Focus on reaching real people and maintaining their audience to create actual revenue.
What is Social Media Management?
It is the managing of all your media content systematically to help develop and grow your brand along with SEO tools such as hashtags, demographics, and keywords.
Many companies and freelancers have distinct service definitions depending on the need, but they tend to be similar.
Such service usually entails ad management, efficient tool usage, campaign analytics, content creation and/or input, and scheduled posting, blogging, etc. There are several affordable marketing plans that include these services, and it all boils down to knowing what you want, need, and the quality level of the work you receive. Good rule of thumb is you get what you pay for.
If you seek a discount, it is very common to find low level work, which translates to no additional revenue. Social media marketing is an investment to be done with research.
Avoid algorithm jargon. Real marketers will usually tell you what they will do for you in practical, logical terms.